The RC-701 became the very first Still Video Camera marketed, when it went on sale in July 1986.
The RC-701, had 780 pixels horizontally and recorded its images on a special floppy disk. This floppy disk was a format standardized by the industry and could record 50 image fields.
The RC-701 was a 10 fps (frames per second) high-speed shutter-priority and multi-program automatic exposure camera. Exposure data and camera information was concentrated on an LCD panel and many functions to provide smooth, efficient photography were included.