When a new product is under development, design projects will proceed based on concepts that are developed by Canon's product planning committee. A team of designers will be formed by the chief designer. In this stage, they will confirm their understanding of the product concept and determine the direction they want to take for the final designs. * General technical drawings of products used in the initial meetings. Seasoned designers can conjure up one image after another simply by looking at the underlay, which is the name they use for these drawings.