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Customer Care

Results of Major Efforts in 2011 and Future Plans

Category Results in 2011 Future Plans
Ensuring Product Safety
  • Held Substantial Safety Training courses for young employees (six sessions) and conducted e-learning for full awareness of the Voluntary Action Plan for Product Safety.
  • Provided information to suppliers concerning product safety.
  • Continue with employee training
  • Provide information to suppliers concerning product safety
  • Conducted safety evaluations of product chemical emissions.
  • Reflect changes to the German Blue Angel environmental labeling standards in our evaluations
Pursuing Universal Design
  • Launched our official Web site introducing Canon's universal design approach and efforts.
  • Continue to provide universal design information
  • Revised user manuals for compact digital cameras, making them easier to understand and more readable.
  • Continue to make such user manual improvements as online manuals and providing equipment operational support information accessible on the devices themselves
Strengthening Customer Support
  • Continued working to improve the level of service in Chinese markets. Conducted online customer survey.
  • Examine the support structure in China based on the results of the survey
  • Held a technical skills competition for customer engineers (CEs) in charge of office network multifunction device (MFD) after-sales service.
  • Continue CE competition
  • Enhanced service centers in Southeast Asia and South Asia, as well as increased the number of cities served (Service expanded to cover 1,403 cities in India).
  • Enhance and expand the number of service centers (renovate and improve service centers in Malaysia and Thailand)

Basic Quality Assurance Policy

  • Realizing Canon Quality

Ensuring Customer Safety

  • Ensuring Product Safety
  • Safety Assessment Initiatives

Instilling Customer Trust

  • Pursuing Universal Design
  • Pursuing Beauty and Comfort

Fostering Customer Satisfaction

  • Customer Support
  • Improving Products by Reflecting Customer Opinions

CSR Activities

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