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- Canon Visual Overview: To Communicate, Share, and Connect
(15'05'')
- Canon aims to become a company admired and respected the world over. This high-definition quality video introduces Canon's global business activities centering on imaging technology and various other activities, which include research and development to production, sales, marketing, environmental conservation, and social contributions.
Created: May 2012
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- How a Digital Camera is Made
(12'49'')
- An introduction to how digital cameras work that also highlights Canon's unique manufacturing expertise and latest environmental measures. Years of know-how, combined with leading-edge technologies and manufacturing processes, support Canon's position as the leader in high-resolution, high-quality digital cameras.
Created: June 2010
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- Canon's 70-Year Imaging History: A Tradition of Innovation
(10'08'')
- Canon got its start in 1937 based on the aspiration to make the world's best camera. Through the strategies of diversification and globalization, Canon has realized many successes and overcome a number of challenges to become the company that it is today. This 70th anniversary commemorative video presents Canon's growth to date.
Created: November 2007. 2008 World Media Festival gold prize recipient

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- Mirror Projection Mask Aligners
(04'17'')
- LCD television screens continue to increase in size and resolution. Mirror projection mask aligners play a critical role in the manufacturing process of LCD panels. Canon mirror projection mask aligners can expose TFT circuits of three micrometers wide to glass substrates using the world's largest* concave mirror Canon developed. This equipment enables the single-shot exposure of six 52-inch wide-format liquid crystal panels, contributing to an increase in the productivity of LCD panel manufacture.
* As of October 2012
Created: September 2012
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- Advanced Lens Coating Technology
SWC
Subwavelength Structure Coating
(03'46'')
- The last challenge in lens design is the pair of phenomena known as ghosting and flare. Using a completely-new coating technology, SWC, Canon succeeded in overcoming those phenomena. By taking a cue from insect eyes and other mechanisms existing in nature and applying leading-edge nanotechnology, Canon realized the creation of a non-reflective structure.
Created: October 2011
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- Fluorite Lenses
The Ultimate High-Performance Lenses
(04'31'')
- Fluorite is the ideal mineral for correcting chromatic aberration. However, no naturally occurring fluorite can meet all the requirements for a camera lens. Based on our belief in making use of its own abilities to create whatever is necessary, Canon overcame the numerous barriers that stood before us to successfully realize the mass production of fluorite lenses. Canon is now the only manufacturer to incorporate fluorite in its auto-focus lenses for SLR cameras.
Created: September 2011
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- Digital Image Processor DIGIC 4
(04'13'')
- An image processor is the brain of a digital camera. Canon's DIGIC 4 image processor offers ultra-high-speed image processing capabilities to enable a whole new world of photographic expression. DIGIC 4 includes such functions as Face Detection technology, Full HD video recording, and servo auto-focus for continuous subject focus and exposure. The image processor also incorporates neural-network technology that recognizes facial expressions and instantly detects whether or not a subject's eyes are closed.
Created: August 2009
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- All-in-One Toner Cartridge (CG)
(02'31'')
- The heart of a printer, Canon all-in-one toner cartridges enable the easy maintenance of laser printers. This video introduces the printing process and Canon's toner cartridge recycling activities.
Created: September 2007
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- Inkjet Printer Technology (CG)
(02'32'')
- Contained within Canon inkjet printers are several thousand nozzles that are placed in a perfect array on the print heads. Ink drops as small as one-trillionth of a liter are simultaneously ejected in a single thrust to ensure circular ink dots and high placement accuracy. This technology and the manufacturing methods behind it are explained using HD-quality CG.
Created: June 2007
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- The Pursuit of the Ideal Lens
(09'49'')
- For over 70 years, Canon has been pursuing the ideal lens. This video introduces how an image is created when light passes through a lens and also highlights Canon's technological breakthroughs in aspherical lenses, fluorite lenses and DO lenses, as well as the traditional craftsmanship that makes these lenses possible. This video also presents the advanced design technologies and manufacturing technologies cultivated by Canon over many years.
Created: December 2006. 2007 World Media Festival silver prize recipient.
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- Lens-shift Type Image Stabilizer (CG)
(02'11'')
- Blurred photographs are often the result of camera shake. Canon's advanced lens-shift type image stabilizer shifts the lens horizontally in accordance with the camera's movement. This video explains how blur-free images are achieved without sacrificing image quality.
Created: September 2006
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- CMOS Sensor
(03'50'')
- Canon's proprietary CMOS sensors stand at the forefront of global imaging technology. This video introduces Canon's efforts and breakthroughs to achieve this image sensor technology. CMOS sensors deliver high-resolution imaging, rich tonality that captures the most subtle of light, delicate color reproduction, and beautiful background blur that brings out a subject's facial expression. This video explains the secret behind powerful, descriptive photography.
Created: December 2005. 2006 World Media Festival gold prize recipient.
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- Color On-Demand Fixing Technology (CG)
(01'42'')
- In laser printers and copying machines, a powdered ink called toner is heated and fixed to paper when printing. On-demand fixing technology replaces the previously employed fixing roller, which required continual heating, with a fixing film developed by Canon that greatly reduces warm-up time. Learn about this groundbreaking technology and the fixing process in this video.
Created: June 2005
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- Digital Cameras
(01'24'')
- Learn about lenses, image sensors, DIGIC image processors and software-the technologies that support Canon digital cameras. Allow us to show you why our technological know-how makes Canon the leading in digital camera manufacturer.
Created: December 2004
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- Network Digital Multifunction Devices
(02'39'')
- Network digital multifunction devices provide the foundation for document work in offices. This video highlights the advanced features offered by Canon network multifunction devices, introducing how the machines handle copying, printing, faxing and scanning while also enabling the flexible exchange of data across networks.
Created: December 2004
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- DO (Diffractive Optics) Lens (CG)
(02'46'')
- DO (diffractive optics) lens elements enable telephoto lenses to be lighter and more compact while maintaining a high level of performance. Canon succeeded in creating the innovative DO lenses by bonding a precise diffraction grating to the surface of a glass lens. This video introduces the mechanics of DO lenses, highlighting the construction of dual- and triple-layer DO lenses.
Created: December 2004
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- Power Projectors (CG)
(01'39'')
- This video introduces Canon projector technology, which enables the projection of highly detailed high-resolution images. Canon's proprietary AISYS optical system converges light at a larger angle in the vertical direction to increase brightness, and at a smaller angle in the horizontal direction to improve contrast. This system enables LCOS reflective liquid crystal panels to deliver the highest levels of imaging performance.
Created: June 2004
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- iR Controller (CG)
(01'58'')
- The iR Controller is a key component in Canon imageRUNNER network multifunction devices. This technology enables the high-speed, simultaneous parallel processing of copying, printing, scanning and networking functions. This video introduces such functions performed by the iR Controller as parallel processing, high-compression PDF creation and Advanced Box support.
Created: June 2004
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- 100x Television Broadcasting Lenses
(01'49'')
- Canon is a leading manufacturer of broadcast TV lenses. Canon commercialized the world's first 100x broadcast zoom lens, which is used at sports events, concerts and in other large venues. Lens-shift type image stabilization technology enables high quality HD images even at high levels of magnification.
Created: December 2002

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- Science Lab:
Why are summer days longer?
(03'33'')
- In Japan, there are up to five more hours of daylight in the summer than in the winter. Why do the hours of daylight vary with the season?
Created: April 2012
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- Science Lab:
Why is a soap bubble so beautiful?
(02'13'')
- Why does a soap bubble glisten with all the colors of the rainbow? The beauty of a soap bubble is charming and mysterious, different from the sparkling beauty of water or glass.
Created: January 2009
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- Science Lab:
How is a rainbow formed?
(03'30'')
- Why does a rainbow appear after it rains and how is a rainbow formed? And why can't you catch up to a rainbow, no matter how far you walk? Here we will explore the wonder of rainbows.
Created: April 2009
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- Science Lab:
Why does lightning occur?
(03'22'')
- When cumulonimbus clouds gather in the sky, lightning sometimes appears with lots of noise. So how does lightning occur and why does it flash?
Created: September 2009
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- Science Lab:
Why does the moon appear blurry?
(03'20'')
- When thin clouds appear in front of the moon, it can appear white and blurry. Why does this happen? Let's take a look at the secret behind this mystery!
Created: December 2009

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- Toner Cartridge Recycling:
A Continuous Journey
(09'12'')
- In 1990, Canon took the lead globally in commencing recycling efforts for toner cartridges. With a simple replacement, these cartridges, which represent the core component of laser printers, make printing possible at any time without a hitch. As laser printers continue to be widely utilized on the world front, Canon maintains its worldwide endeavors to collect and recycle used toner cartridges without relying on landfill disposal whatsoever.
Created: November 2011
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- Environmental Technologies: imageRUNNER ADVANCE
(06'39'')
- The imageRUNNER ADVANCE lineup of next-generation network multifunction office systems were developed to be environmentally advanced devices. Even the lineup's high-speed color machines incorporate the same energy-saving on-demand fixing technology employed in copying machines. This video introduces various environmental technologies and considerations employed at each step of the product lifecycle, such as the use of bio-based plastic materials and lead-free components.
Created: June 2010 Winner of the 2011 World Media Festival silver prize.
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- Energy Conservation Technologies
All-in-One Printers
(02'28'')
- The key to reducing energy consumption in all-in-one inkjet printers is to find a way to supply power only where it is needed for any given function. This video introduces how all-in-one inkjet printers achieve dramatic power savings while carrying out a range of high-performance functions.
Created: June 2008
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- Energy Conservation Technologies
On-Demand Fixing Technology
(02'56'')
- This video introduces two key energy-saving technologies incorporated in Canon color network multifunction office systems and laser printers: Canon's proprietary On-Demand Fixing technology and IH Fixing technology. These technologies substantially contribute to reduced energy consumption during product usage-the stage of the product lifecycle that consumes the most energy.
Created: June 2008
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- Towards A Sustainable Future
(12'46'')
- This video provides a general overview of Canon's environmental activities. Canon strives to lessen the environmental burden throughout a product's lifecycle-spanning the production, usage and recycling stages-through such efforts as the introduction of 3D-CAD, green procurement, cell manufacturing, modal shift, energy-saving technologies, closed wastewater processing, cartridge recycling, and remanufacturing.
Created: December 2006 Winner of the 2007 World Media Festival silver prize.
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- Canon's Measures to Eliminate Hazardous Substances
(05'20'')
- Canon strives to conserve resources, save energy and reduce hazardous substances throughout the product lifecycle. This video introduces Canon's efforts to eliminate the use of hazardous substances, including the preemptive development of substitute technologies to comply with the EU RoHS Directive and restrictions on the inclusion and use of hazardous chemical substances in products. Other efforts include the evaluation of parts and materials and the company's supplier system, as well as involvement with the Japan Green Procurement Survey Standardization Initiative (JPSSI).
Created: December 2006
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- Resource Conservation
(03'59'')
- Throughout the lifecycle of a product, Canon strives to conserve resources and energy while reducing the use of hazardous substances. This video introduces Canon's efforts to save resources by applying the 3Rs-Reduce, Reuse, and Recycle-the fundamentals of resource conservation.
Created: December 2005
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- Copying Machine
Remanufacturing
(01'11'')
- Canon collects and remanufactures used copying machines, leading the way in the efficient use of resources in America, Europe and Japan. Only parts that have passed the strictest of criteria are cleaned thoroughly and re-used while the remaining parts are replaced anew before the unit makes its way back to the customer.
Created: December 2000

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- Canon DSLR & EF Lens Brand Advertisement: Discover
(00'30'')
- An ordinary scene to the casual observer, an often-seen slice of everyday life.
But with Canon EOS cameras, lenses and technology, it is transformed into an image of tantalizing beauty. EOS lets you discover something new in every moment.
This video is a TV commercial that began airing in India from October 2012.
Created: September 2012
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- Tsuzuri Project: Kenninji Temple Restoration - 50 Painted Panels
(05'10'')
- Long ago, 50 panels painted by artist Kaiho Yusho were housed in Kyoto's Kenninji Temple. Because Kenninji Temple was damaged in the 1934 Muroto Typhoon, these panels have since been entrusted to the Kyoto National Museum in the form of hanging scrolls. The Tsuzuri Project is producing high-resolution facsimiles of these panels. Canon aims to allow beautiful works of art to be enjoyed in their original locations. As of May 2012, 36 of the 50 sliding doors have been reproduced.
Created: May 2012
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- Tsuzuri Project: Portraits on Silk
(05'22'')
- For the first time, the Tsuzuri Project took on the challenge of producing high-resolution facsimiles of paintings on silk, reproducing the National Treasure Three Portraits of the Jingoji, which comprises the portraits of Minamoto no Yoritomo, Taira no Shigemori and Fujiwara no Mitsuyoshi. Almost half of the 150 paintings designated as National Treasures are painted on silk. Through repeated trial and error, all three portraits were successfully reproduced. This new achievement expands the possibilities of the Tsuzuri Project.
Created: June 2011
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- Tsuzuri Project: Tracing the Brush Strokes of a Master
(06'35'')
- Landscapes of the Four Seasons, a National Treasure painted by Sesshu, was been passed down as an heirloom within the Mouri household. Revered as the "bible" of ink painting, this work has been copied by many Japanese artists, including those from the famous Kano school. By combining Canon's latest digital technologies and Kyoto's traditional craftsmanship, the Tsuzuri Project has succeeded in creating a complete high-resolution facsimile of the original 16-meter scroll.
Created: June 2011
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- Tsuzuri Project: Connecting Painters with their Passions
(08'23'')
- The Tsuzuri Project is a joint initiative organized by Canon and the Kyoto Culture Association (NPO). By combining Canon's latest digital technologies with Kyoto's traditional craftsmanship, a high-resolution facsimile of Waves at Matsushima, painted on folding screens by Tawaraya Sotatsu, was created and returned to the work's original home at Shounji Temple in Sakai, Osaka.
Created: June 2010
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- Digital Radiography
(02'30'')
- Canon digital radiography systems, which enable the confirmation of preview images in just three seconds, have significantly contributed to the field of diagnostic imaging. By realizing a dramatic reduction in X-ray dosage and excellent image resolution, these systems minimizes the burden on both the subject and the operator. Canon has now made possible the real-time viewing of dynamic X-ray images in a compact, portable design.
Created: March 2009
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- Optical technologies in the Subaru Telescope
(02'20'')
- The Subaru Telescope was built on the summit of Mt. Mauna Kea in Hawaii by the National Astronomical Observatory of Japan. The telescope's prime-focus camera, which offers the widest viewing angle, incorporates Canon's prime-focus corrector lens system. Canon's advanced optical design and production technologies overcame various difficulties to achieve a compact, lightweight design and enable mirror observation, making possible prime-focus lens observation in one of the world's largest telescopes.
Created: December 1999